Sunrise

Woman’s World: Surviving Brand Reputation Crisis

Today we look at surviving brand reputation crisis and tips on the ultimate growth strategy of manage business and personal reputations online for long term success.

We discuss:

-What is reputation crisis?

– Why is reputation crisis management important to brand development; personal, service, product etc?

– Impact of Covid-19 and recovery of business.

– Social media & marketing impact. 

Full interview:

About our Guests:

Debbie Ann Jollie, the Stammering Communicator, is an experienced Sales and Marketing Strategist and Business Development Consultant. Based in Trinidad and Tobago, she has over fifteen years corporate global experience and over five years coaching and facilitating clients in Australia, the UK, USA and the Caribbean. As a business consultant, she helps companies grow by auditing their current marketing strategies and helping them refocus on the areas that really matter- strategy, operations and people. 

Tessa Drayton is the Chief Communications Consultant of TND Communications and Chair of the Institute of Strategic Risk Management (ISRM) Trinidad Chapter. She is an experienced Communications Specialist with a focus in Crisis and Risk Management, and has worked with entrepreneurs and SMB’s in Trinidad, USA and the UK helping them increase brand awareness and remain competitive in the business world.

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