Red Stripe, the renowned beverage brand, pledges a remarkable $80 million five-year sponsorship to bolster Jamaica’s Olympic ambitions through a partnership with the Jamaica Olympic Association. This grand commitment arrives just ahead of the much-awaited 2024 Paris Olympic Games, marking a significant step in supporting the nation’s athletes.
The announcement unfolded at Red Stripe’s core hub on Spanish Town Road in Kingston this Tuesday. The sponsorship aims to cover crucial expenses like travel, accommodations, and comprehensive training for Jamaica’s top-tier athletes.
Adding to the excitement, Red Stripe introduces the Gold Glory campaign, featuring a captivating special label competition. Consumers are invited to showcase their creativity by designing a limited edition can.
Meanwhile, the company is offering a chance for 10 consumers to experience the Games firsthand by jetting off to Paris.
